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MEDIA RELEASE - NOVEMBER 29, 2006

Untitled Document

Christmas Cheer or More Like Networking Fear

Bah Humbug - it sounds like stress to me!

Frankly, most people don't have a clue when it comes to preparing how to communicate or network at busy times as they are focussing on trying to sell who they are and what they do rather than marketing the benefits and value their services provide. So, Christmas events that should be relaxing can become a hassle, frustrating, downright boring and a general waste of time and money. This leaves many people simply walking away with no benefit, potential outcome or the prospect of building a business relationship. And with so many people being obliged to go to the Christmas drinks or gatherings, a huge percentage usually can't wait to leave. Sound familiar?

Having a communication and networking plan is as important as preparing your marketing or business plan and needs to be done prior to attending meetings, events and even networking opportunities. If you want to be take the stress out of going to Christmas events with clients, customers or even some staff whom you don't know very well, consider the following steps to help convert the "Damn, I have to go the company cocktail party" to "What a great opportunity to talk to people I have admired or want to get to know"

  1. Take initiative and create introductions by asking for them directly with those who can help
  2. Ask organisers of events to sit you with certain persons that you want an introduction to. If this can't take place ask for a personal introduction in the least.
  3. Ask your networks for referrals - if you don't ask the answer is always No!
  4. Be in the moment - if you suffer from premature exasperation by interrupting, talking too much or being impatient don't expect people will be interested in following up as they may have stoped listening before you finished speaking.

Masterful communication and networking builds networks. Networks build your networth. If that's important to you, take the stress out of Christmas events and be prepared for some serious fun!

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Ricky Nowak CSP MAICD, Director of Confident Communications, is known as The Communication Catalyst and works with many of Australia's leading organisations and businesses as a Conference Presenter, Trainer and Executive Coach where she focuses people on attaining their maximum potential. She is an specialist in Communication, Presentation and Leadership and is available for special comments and expert opinions for articles. For further information about Ricky, visit her website www.rickynowak.com

Ricky can be contacted on telephone 03 9500 9886, mobile 0419 83 9994, email ricky@rickynowak.com and is available for interview and photo opportunity. Further information on Confident Communications can be found at www.confidentcomms.com.au

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